The culture of un-care works to promote a bubble-like ‘as if’ fake world...

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The word ‘un-care’ has come to have a particular meaning within climate psychology. Here, ‘un-care’ is a process, meaning actively promoting disassociation from the loving part of the self. The human self is, broadly speaking, divided. One part loves, seeks a truthful picture, is concerned, takes responsibility and wants to repair damage caused in genuine ways; the other part is more uncaring, self-involved and out for number one. It does not take responsibility for damage and suffering, but seeks ‘as if’ quick fixes for moral problems.

Bringing out the worst in us

Sally Weintrobe has argued that neoliberal culture actively un-cares us: it boosts an exaggerated sense of entitlement to be it all, have it all and not feel responsible. It undermines our capacity to care about others. She has called this the culture of un-care. It works to disassociate us from feelings of grief that the neoliberal economy is damaging the life support systems of people and planet, and grief about our collusion.

Culture refers to external culture (advertising, media, political framing, language framing, education and the academe) and also an inner psychic culture in which disavowal (turning a blind eye) can flourish. The culture of un-care works to promote a bubble-like ‘as if’ fake world in which everything is present and possible, and nothing is apparently lost.


Weintrobe, S. (2019). The new imagination. In Trogal et. al. (Eds.). Architecture and resilience. Abingdon-on-Thames, UK: Routledge.

Weintrobe, S. (2019) (in press). Climate change: the moral dimension. In Morgan, D. (Ed.). The unconscious in social and political life. Phoenix Press.

See also: for blogs on the culture of un-care.

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